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What is valorant franchising exactly?

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#1
serru

Title. ELI5

#2
APAC_jimmy
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Money greed power

#3
Dokka
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No fucking clue

#4
nairolf1337
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money

#5
Elcatsu
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It’s about tribe, it’s about power, we stay hungry, we devour

#6
RiveraRBB
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Exactly, it can't be called as "franchising" because it's not like LOL, where you have to buy an spot to get in the international league.

In Valorant, it's called partnership: Riot decides 10 teams for 3 international leagues (EMEA, America, and the rest of regions) based on their project (fanbase and finantial stability) and Riot pay these teams so they can compete with the best roster and attract more people to Valorant scene with their own brand (narrative, merchandising, vlogs, ¿skins?...)

#7
Olofboost
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nairolf1337 [#4]

money

Money for whom?

For Riot? No, they'll be regularly paying hundreds of thousands of dollars to each participating team, they'll definitely lose from this.
For orgs? No, orgs will be wasting it all away (and even more) on players salaries, bootcamps, travels, content creation, they won't lose neither gain from this, but they'll increase their brand values.
For players? Yes, but only those in franchising, everyone else except 150 guys in 30 teams can fuck themselves.

I don't think you have any idea what franchising means.

#8
GLN321
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Olofboost [#7]

Money for whom?

For Riot? No, they'll be regularly paying hundreds of thousands of dollars to each participating team, they'll definitely lose from this.
For orgs? No, orgs will be wasting it all away (and even more) on players salaries, bootcamps, travels, content creation, they won't lose neither gain from this, but they'll increase their brand values.
For players? Yes, but only those in franchising, everyone else except 150 guys in 30 teams can fuck themselves.

I don't think you have any idea what franchising means.

so you think this is a massive charity then? It's very clear that in the long term this will be financially beneficial for riot and the orgs, by further increasing the game's fame, increasing brand values, having a set list fo tier1 teams with known players to sell merchandising or skins, and that will create an "easier" structure to watch pro play for fans. This is definitely a money-driven move, riot and the orgs are private businesses who are driven to eventually make more money, of course this will be benefitial for them if they're so excited about it

#9
Olofboost
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GLN321 [#8]

so you think this is a massive charity then? It's very clear that in the long term this will be financially beneficial for riot and the orgs, by further increasing the game's fame, increasing brand values, having a set list fo tier1 teams with known players to sell merchandising or skins, and that will create an "easier" structure to watch pro play for fans. This is definitely a money-driven move, riot and the orgs are private businesses who are driven to eventually make more money, of course this will be benefitial for them if they're so excited about it

Do you know that Riot hasn't made any real profit from League of Legends esports scene over 10 years?

They failed to transform LoL esport from huge marketing expenses to a generator of money.

#10
nairolf1337
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GLN321 [#8]

so you think this is a massive charity then? It's very clear that in the long term this will be financially beneficial for riot and the orgs, by further increasing the game's fame, increasing brand values, having a set list fo tier1 teams with known players to sell merchandising or skins, and that will create an "easier" structure to watch pro play for fans. This is definitely a money-driven move, riot and the orgs are private businesses who are driven to eventually make more money, of course this will be benefitial for them if they're so excited about it

Don't bother explaining, he clearly doesn't understand.

All companies exist for one reason and one reason only: to make money. That goes for Riot & all of the orgs joining the franchised league. If there were no monetary gain involved, either directly (price money for example) or in brand value, sponsorships, etc. then they wouldn't do it.

It's all about money.

#11
KillFeed
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Elcatsu [#5]

It’s about tribe, it’s about power, we stay hungry, we devour

why u getting downvoted for this 💀

#12
Sh00ka
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Riot will sell skins of the participating partners ie. Agent skins in colours of their favourite teams or weapons with exclusive team skins a percentage will go to the teams and riot will take the rest it's a win win for any one participating tbh

#13
nairolf1337
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Olofboost [#9]

Do you know that Riot hasn't made any real profit from League of Legends esports scene over 10 years?

They failed to transform LoL esport from huge marketing expenses to a generator of money.

The eSports scene is a big advertisement for the game. That's it.

#14
GLN321
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Olofboost [#9]

Do you know that Riot hasn't made any real profit from League of Legends esports scene over 10 years?

They failed to transform LoL esport from huge marketing expenses to a generator of money.

has it not helped make LoL one of the most popular games of all time? does it not help sell skins? does it not increase the player base even in the slightiest? doesn't it make people think more about LoL even when they're not playing? Don't you think they probably will start making money in the future as esports continue becoming more and more mainstream?

#15
Mbappe
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Franchising is having to buy your spot for huge money. Valorant will have partnerships, removing the risk for orgs and better for Riot to cancel if it flops

#16
Olofboost
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nairolf1337 [#13]

The eSports scene is a big advertisement for the game. That's it.

It's indeed an advertisement for the game, but the company itself will never go positive from League (esport) because costs outweight profits, and it will always be like this

#17
nairolf1337
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Olofboost [#16]

It's indeed an advertisement for the game, but the company itself will never go positive from League (esport) because costs outweight profits, and it will always be like this

Yeah sure, Riot lost money on League lmao

Must be trolling

#18
Olofboost
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nairolf1337 [#17]

Yeah sure, Riot lost money on League lmao

Must be trolling

They did lose money on League esport more than they gained from it

The insignificant increasing popularity of the game can't make up for the losses they spend on boosting esports ecosystem

#19
RiveraRBB
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Sh00ka [#12]

Riot will sell skins of the participating partners ie. Agent skins in colours of their favourite teams or weapons with exclusive team skins a percentage will go to the teams and riot will take the rest it's a win win for any one participating tbh

I agree with you, and I think that's the principal reason for making the international leagues closed, without possibilites of better teams of regional leagues to promote (but the solution for that is buying their best players or the complete rosters from partner orgs). That makes an stability for Riot and orgs, it makes sense.

#20
nairolf1337
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Olofboost [#18]

They did lose money on League esport more than they gained from it

The insignificant increasing popularity of the game can't make up for the losses they spend on boosting esports ecosystem

jesus christ

sure they may have lost money on the esport itself, but the esports scene is the thing that get's players involved with the game. The value that the esports scene has for the casual playerbase who are buying skins etc is tremendous.

If they had indeed lost money on LoL all things considered, who do you think is compensating them for their loss and keep them from going bankrupt? Do you think anonymous donors are just handing Riot money out of good will to keep the company going?

#21
Sh00ka
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RiveraRBB [#19]

I agree with you, and I think that's the principal reason for making the international leagues closed, without possibilites of better teams of regional leagues to promote (but the solution for that is buying their best players or the complete rosters from partner orgs). That makes an stability for Riot and orgs, it makes sense.

Good thinking to be honest it would be awesome if they did an academy league like LOL or a lower tier league like what their doing now In emea but for all regions theirs more then enough teams to do it tbh

#22
Olofboost
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nairolf1337 [#20]

jesus christ

sure they may have lost money on the esport itself, but the esports scene is the thing that get's players involved with the game. The value that the esports scene has for the casual playerbase who are buying skins etc is tremendous.

If they had indeed lost money on LoL all things considered, who do you think is compensating them for their loss and keep them from going bankrupt? Do you think anonymous donors are just handing Riot money out of good will to keep the company going?

Never said they lost money on LoL, it's impossible

#23
nairolf1337
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Olofboost [#22]

Never said they lost money on LoL, it's impossible

mfer that's all I am trying to tell you

all things considered franchising is the better business model otherwise they wouldn't have introduced it

#24
Olofboost
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nairolf1337 [#23]

mfer that's all I am trying to tell you

all things considered franchising is the better business model otherwise they wouldn't have introduced it

There's no definitive better business model, different organizers are trying out different things and seeing what works best for them and their particular game

#25
nairolf1337
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Olofboost [#24]

There's no definitive better business model, different organizers are trying out different things and seeing what works best for them and their particular game

I can guarantee you that Riot has an entire team working on nothing but figuring out what actions give them the most amount of profit, starting from marketing, skin prices, battle pass content, esports advertisement, merchandise, social media management and many more.

Franchising is 100% the best model, there is no way Riot doesn't have this shit figured out

#26
RiveraRBB
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Sh00ka [#21]

Good thinking to be honest it would be awesome if they did an academy league like LOL or a lower tier league like what their doing now In emea but for all regions theirs more then enough teams to do it tbh

Yes, totally agree, and I already asked it and it and orgs can and would probably do that :)

#27
xiphon
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if you want to know more about franchising skip to 5:50 and watch https://www.youtube.com/watch?v=BoicqlTLbqw

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