Strategy consultancy firms get hired by other firms to help shape/direct their strategy. Think of us as hired brains.
Let’s say a company wants to acquire another company, how does it do so in the right way? They want to expand their operations to another country e.g. currently only active in Europe and want to enter the US market, how can they do this? They are losing money and need to figure out how to turn this around and make a profit again, how do they do it?
Typically, these are scenarios that a company goes through only once every few years, so it often makes no sense to appoint someone fulltime to think about these things. A strategy consultancy firm will go through the same scenarios with many different firms constantly, and therefore have a better understanding of what works and doesn’t work for similar companies.
We tend to work with the C-suite or upper management of a company to help them achieve their goals.
As a senior manager, my role is to maintain client relationships, help shape deals with the clients, assemble our teams so that we have the right skills to tackle the problem at hand and make sure the project achieves its goals and is of a high quality that justifies the price tag.
Makes sense?