New Flair for NYFU

Check this new flair from NYFU (previously ANDBOX)

that's sick ngl

hot take i liked the andbox logo better

Are they acquired or rebrand?

So basically from I can tell ownership behind Andbox, NYXL (the owl team) and Subliners (the CDL team). Has made the call to push their whole org around their most successful branding NYXL I'd say its for multiple reasons. A. NYXL was easily the stronger brand than ANDBOX B. It allows them to pivot their stronger NYXL branding into venturers other than Overwatch which diversifies their presence and has them less tied to a games esports success (which given the stability of Blizzard higher management is very smart from a business perspective). C. It allows them to conveniently close the chapter business venture of ANDBOX as a clothing line which I'm assuming wasn't super successful

Made in New york

what does nyfu mean

Honestly man, without me zooming in that just look like a Fatass Liberty Statue. Extra American